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This lipstick has officially become my go-to for long days out, and the name is spot on. It really does stay put through coffee runs and brunch without needing a touch-up, and the matte texture never feels like it's drying my lips out.

The matte finish is surprisingly smooth on the lips and actually stays put through a full afternoon of coffee and meetings. I was worried about dryness, but it didn't crack or settle into lines at all.

The "waffle things" slogan got me, and honestly, the lipstick lives up to the hype. It goes on shockingly smooth for a matte and didn't budge through coffee and a full meal. My lips didn't feel like the Sahara by the end of the day either, which is a huge plus.